planet schule

Education in a nutshell

Planet Schule - the digital ARD learning programme from SWR and WDR - has been given a new visual identity that lends a contemporary face to the diversity of learning.

The colourful appearance is intended to inspire both teachers and young pupils for a variety of learning opportunities.The core of this brand identity is the newly developed brand icon, which summarises the brand promise in animated form: There are no wrong questions. You can find the right answers on Planet Schule.

Brand design, logo development, motion design, sound design, design templates, brand design portal

Questions become answers.
And every answer helps us to understand our world better. Questions therefore become the central design element of the new design through a diverse style of colour and form.

Learning in motion
In order to make the various learning video contents even more succinct in future, all design elements were conceived for the use of in moving images.

One planet, a thousand topics
Both pupils and teachers can find a wide range of learning opportunities on the Planet Schule digital learning platform.